Be Honest With Yourself

The value of honesty in business is clear but the value of honesty as it relates to you with yourself is critical. We've all done it. We've failed to be honest with ourselves about various situations in business which, un-addressed become thorns in our sides. The dishonesty with ourselves comes from our desire to believe things are better than they are or the person we know deep down who is not working out will somehow work out or it could be simply that we don't want to confront the reality of a specific situation. There are zillions of situations in business that come up and are ultimately awkward for you and others but the truth is the truth. You know it in your gut and not doing anything about it or trying to change it - well - won't change anything. Be honest with yourself. Address things candidly and look at the real situation and then make swift decisions based on your honest assessment. You'll find that most situations that come up in business become a lot simpler. Complex handling's are no longer complex.

Difficulties stem and fester from you not confronting and being honest about situations as they come up. They will quickly resolve and dissipate to the degree that you are honest with yourself and act on that honesty to address and remedy situations as they arise.

- Robert Cornish
CEO, Richter10.2 Media Group